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Downtown revitalization — Spiderman style

OverTheEdge_Logo.jpg

Downtown Fresno has a new leader and a new logo/marketing campaign, so you might be expecting some big things down there. Well, how’s this for big? The Downtown Fresno Partnership is raising money by offering people the chance to rappel down the city’s best known and tallest building, the Pacific Southwest Building.

Downtown revitalization from the Spiderman playbook? Sweet.

“Where else are you going to see people rappelling down a 15-story building besides downtown Fresno?” says Kate Borders, who was imported late last year from Milwaukee to take over president/CEO of what is now the Downtown Fresno Partnership.

This will happen at a June 16 event called Over the Edge. People who want to climb down the building need to raise $1,000 through pledges from friends/family/etc — kinda like Kickstarter.

Money raised will be used to fund future projects from the Fresno Downtown Partnership, specifically an outdoor ice rink that’s being eyed for the 2012 holiday season. (That sounds cool too, doesn’t it?)

Because you’re probably wondering: Yes, an outside company that specifically handles building-scaling is behind this, making sure everything is safe and proper. If you want to sign up to potentially to go Over the Edge, go here. If you want to sponsor someone, then go here.

Responses to "Downtown revitalization — Spiderman style"

Partner of The Downtown Partnership says:

Thanks, Mike! Also if Facebook users want to join / share the event via that one social networking site (I think it’s called Facebook or something like that), they can join / share the event page here:

http://www.facebook.com/events/289556011132318/

Thanks again!

Elizabeth Drioane says:

I’m doing it!!! I’m moving to Colorado for Grad school on July 7th so this will be a perfect Farewell to Fresno!! Stoked!

Tommy says:

Now I definitely like this!Super cool and inventive!

margie hildreth says:

My daughter joey fernandez is fundrising for this cause

Tommy says:

One question though.If I were a slimeball(don’t answer that)…what would stop me from generating the $1000 or more profit off the top and pocketing the rest of the cash raised as extra?Is there pledge sheets etc etc…or a form of fundraising payable only to the organization responsible to protect against such questionable people?Or is that too be explained later in the future and I jumped the gun to soon?

Tommy says:

Nevermind…I saw the fundraising link within your blog.Very nice.

erica says:

Thinking outside of the box! I love it!