The Fresno Grizzlies’ popular Thirsty Thursdays been nixed for this season. But fear not, fans of $1 beer. You can still swill hops on the cheap at The Chuk during Thursday night home games this season — you’re just going to have to change your vernacular.
The $1 beer night is now called Tecate Thirstdays. On the surface, it might appear that this is just a marketing change to satisfy beer vendor Tecate, but that’s not the case.
In fact, Thirsty Thursdays is trademarked by another minor league baseball team, Asheville Tourists. Rather than dealing with a list of licensing requirements to use the name, the Grizzlies just came up with their own.
So, in short: Name is changed, but the point is the same: “Fans can purchase $1 12-ounce Tecate and Tecate Light through the end of the 5th inning, as well as $1 soda all game long,” the Grizzlies said, in announcing this year’s weekday promo schedule.