Of course, this has inspired the typical responses** we expect every time the survey-come-lately mentions Fresno: All the local news broadcasts were promo-ing it last night. Some Fresnans were using this latest survey to validate their ill will toward ol’ Ash Tree city. Some were celebrating it. And others realized it’s all a bunch of b.s.
Here’s the thing: This magazine only makes these lists so that all the news stations, newspapers and blogs will mention its name. (Notice that I haven’t here). If that’s not enough, here are three reasons why this study is totally watered down:
- One of the main factors was DUI arrests. As anybody here knows, Fresno PD is out in full force trying to nab DUI offenders. In fact, we’ve been profiled by USA Today as a model for the rest of the country. Really, it sounds like Fresno won the title of “City with the most DUI checkpoints.”
- Sometimes I think these researchers are drunk. Let’s just say that I don’t exactly trust their methodology. In 2005, this same magazine named us the 14th fittest city in the U.S., then turned around a few months later and ranked our eating habits 89th out of 101 cities, giving us an F. Make sense? Not really.
- Just think about it. Do you really think Boston is the least drunk city and we’re the most drunk? Does that really sound right? Or does it sound like some bizarro number crunching — like using non-fiction book sales to gauge how smart people are? No where does this study measure how much alcohol is purchased here. You think that should be a factor? Maybe?
Truth is, there’s a list like this every month. That should show you much work goes into them, how much validity they hold, and how much shelf-life they have.
[photo: Eric Paul Zamora / The Fresno Bee]
**I realize we’re often guilty of this too here on The Beehive, but this is us trying to not give the survey creators the attention they’re looking for.