Last week I had four people tell me they were disappointed in the new Macy’s at River Park. I thought it was strange. Most of us have been to Macy’s and we know what to expect. How could it be disappointing?
So, on Friday, I had the day off and decided to check out the new store. I now get it. The store kind of feels like another department store masquerading as Macy’s. It has new signs and that infamous star, but something feels off.
It might be — as a few of my friends pointed out — that the merchandise is placed in the exact same places (men’s and home good upstairs, ladies downstairs) as it was in the old Gottschalks. But, I noticed a couple other things too:
1. The sale racks in the shoe department were sorted by style and not by size. Every other Macy’s I’ve gone to, in the Bay Area, LA, at Fashion Fair, have the shoes sorted by size. The only department store that I’ve ever seen sort shoes by style was Gottschalks.
2. Karen Kane clothing. A whole section of it. Now I am no Macy’s expert, but I have spent my share of time scouring the racks and I don’t recall ever seeing Karen Kane sold at Macy’s. I did a search of the Macy’s Web site for Karen Kane, and nothing came up for sale. Karen Kane was definitely a brand sold at Gottschalks.
3. There was no Tommy Hilfiger clothing. No Michael Kors clothing. (Aren’t both of those guys in the Macy’s commercials?) And, there was almost no designer clothing. I saw one tiny section — and I mean tiny — dedicated to Calvin Klein, DKNY and Lucky jeans wear. The sales lady said the top designer brands were only at Fashion Fair and might come to River Park soon.
The whole experience was odd. I think I’ll stick to the Macy’s at Fashion Fair. Has anyone else gone to the store? Did you think WTF (What the Fudgesicle, a.k.a. “What were they thinking?”) or FTW (For the win, a.k.a “A victory for people everywhere.”)?