Pop culture, entertainment & all things Fresno

Downtown Fresno gets frozen yogurt


Photo courtesy of Yogurt Etc.

Downtown Fresno now has a froyo place. Yogurt Etc. opened Thursday on Kern Street downtown near Starbucks.

The business sells all kinds of yogurt (acai berry sorbet and Greek honey yogurt, for example, and the mayor was testing out the southern salted butter pecan yogurt at this morning’s ribbon cutting), including gluten free, sugar free and fat free yogurts. There’s all kinds of toppings too, including some grown on local farms.

The “Etc.” in the name refers to the other breakfast and lunch items on the menu: Five different kinds of hot dogs, and chili (including vegan hot dogs and vegan chili), cereal, bagels, steel-cut oatmeal and egg cups with herbs, spices and toppings such as ham and cheese.

Yogurt Etc. was founded by 2007 Bullard High grad David Goldberg and Hector Parra. The business is at 2311 Kern Street in the former Robeks space. Yogurt Etc. will be open from 7 a.m. to 7:30 p.m. Monday through Friday, 7 a.m. to 4 p.m. Saturdays, and closed on Sundays unless there is an event happening at the Fresno Convention Center across the street.

Responses to "Downtown Fresno gets frozen yogurt"

jynna says:


JJJJ says:

I never understood why that Robeks didnt offer frozen yogurt, which many in the chain do. Such a missed opportunity.

Does this place have dairy free?

Mathr de León says:

I knew there was something I forgot today! Tomorrow = CArtHop + FroYo. Couldn’t be happier!

Bethany Clough says:

I saw sorbet there and I believe that’s usually dairy free. Might be worth a phone call before you go though.

David Goldberg says:

Yogurt Etc. does offer a numerous amount of non dairy yogurt. They also have a cereal bar that includes your choice of soy milk.

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