November 16, 2007

arrow Worst. Promotion. Ever.

fliernew.JPG

If you look through Post No Bills each week, it's rather obvious that the nightclubs around Fresno use sex as a major selling point. But that's the nightclub industry in general -- so I can't be too shocked.

However, this week, I've seen something that's just plain ridiculous. Let's look at these fliers for the opening-tonight Club Latino, shall we.

Front: Hard Body Fridayz. Lots of toned-up people. Misuse of its. Sloppy design. Ehh, none of that is out of the ordinary or overly bothersome.

But look at the back: They're giving away a "free breast enhancement." You can get a $15 piercing -- while at the club! The Army, apparently, has something to do with this. And it's all at the historic Crest Theatre!

Promoters are schlocking these fliers around MySpace with headlines like, "LADIES GET YOURSELF A FREE BOOB JOB!"

To make this even more absurd, they have the nerve to call this "Fresno's only Vegas-style club" (well, without the hyphen). Vegas, really? Are they giving out implants at Tao now? Sorry y'all, sounds more like Tijuana to me.

1:48 PM | | Comments (22)



Comments:

Damn, for a minute there Mike I thought you were talking about one of MY flyers! Whhhhew!

Posted by: Frank D. Zines at November 16, 2007 3:05 PM

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Ah, yes. The ladies will feel so proud to walk into Club Latino this friday, arm in arm with the man who will lead them into a club that promises hard bodieez, today's hottest muzik, and free artificial self esteem. I heard next week there will be "male enhancement," just in time for the holidays. WOW!

Posted by: Joe at November 16, 2007 3:11 PM

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It's all just another product of the "sex sells" generation that we live in. The women that attend these clubs will not see it as degrading like they should, and the men that attend will be the typical "hard body" drywall brained walking penises that the women there are after. It's all marked to a demographic that has the brain power of clam chowder. What's sad about it is that it will work. If you need me, I'll be somewhere in tower, having a conversation that might mean something.

Peace and one love,

Tyler

Posted by: Tyler at November 16, 2007 3:19 PM

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But it does not specify by whom the augmentation will be done. For all the winner knows is that it could be done in some shipping container in the middle of nowhere. Furthermore, does the winner have to be a woman? Ha.

Posted by: Ben at November 16, 2007 3:29 PM

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Ben, that's hilarious. I hope a dude wins, that would be hella funny.

But I bet the people behind this wouldn't let that happen. One of the promoters already hit me up, bragging that clubs in Bakersfield and Sacramento were courting him to do similar promotions.

Not sure that would help him get new business...

Posted by: Mike Oz at November 16, 2007 3:38 PM

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They need to take that "implant" money and use it to by some good graphic design....sheeez, the Rockstar logo?! Are you serious?! Serio, holmes!

Posted by: brodiemash at November 16, 2007 4:07 PM

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Read the stats on augmentation 1 out of 10 women have it done these days. They are proud of them, no one looks down on them for doing it (in fact they are so proud that they show everyone their new pair of goodies). This contest doesn't specify whether the girl has to start off small or not. It says enhancement which can be done for girls or women that may need (or want) a little firming. What's funny about this whole thing is that the sex flinging promoters and nightlife gurus didn't even say a word about the nose in the air event called the Faltini which sold sex all over the floor with it's fashion show and vendors. It's 2007 and our economy is crashing, pay attention to that... Look up the Amero, or the Northern Union and discuss that if the corporate political paper that your running doesn't fire you for it.

Posted by: anonymous at November 16, 2007 4:20 PM

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Go to Rockstargames.com click downloads, then look at the 2006 RockStar desktop series and take a look at the neon green. The Rockstar Logo that you think is cheesy is a logo that has been provided by Rockstar

Posted by: Viewer at November 16, 2007 4:27 PM

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No, what's funny about this whole thing is that they're taking something that should happen in a doctor's office, and sticking it in a nightclub.

Oh no wait, that's not funny. It's sad.

Posted by: Mike Oz at November 16, 2007 4:27 PM

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Well, lets see it should happen in a Dr's office I agree. I do not think that the surgery will be televised on the 21 foot screen. Also if your wanting to express where certain activities should take place. I can easily say what goes on in a nightclub should take place in a bedroom. What people wear these days and the way that people interact on the dance floor is nothing short of a B movie if not more...

Posted by: viewer at November 16, 2007 4:34 PM

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Where the logo was obtained is pointless. Media assests can be picked up anywhere on the internets. The real question is this: What does Rockstar have to do with this event and promotion?

Posted by: Brodiemash at November 16, 2007 4:42 PM

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wow, a lot of latinas are going to be riding dirty tonight. wish i could be there....

Posted by: mdub420 at November 16, 2007 4:59 PM

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Ouch! It takes all kinds to go around one would sumize. What's particularly bothersome is the use of the term 'LATINO' It is my understanding that the promoter/flyer designer is actually caucasian that is out of touch with OUR LATINO culture. IT'S JUST LAME. Regardless of race this racy advert is a sign of the Limited Entertainment Avenues and lack of creative emotional intelligence. We should also not cluster all promoters and designers under the same umbrella. I've seen some very Saavy ones... };-)

Posted by: Orlando at November 16, 2007 5:05 PM

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Orlando:
Yes, there are plenty of savvy ones, in fact we give them space right here on The Beehive each Friday with our Post No Bills feature.

There's some really good design in there -- for some really good events.

Give it a look.

Mike

Posted by: Mike Oz at November 16, 2007 5:08 PM

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I LOVE anything that is spelled with a Z, instead of an S.
Proper spelling is so OLD SKOOL.

IM KIDDING!!!


as for the boob job.. hmmmm. Thats super scary. Its like the Lasik Plus place at River Park. We saw that today and thought.... YEAH. Lets get our eyes done at the MALL!

Now who is going to go out there and take a photo of the clowns in line for that place. What will the male to female ratio be?

Posted by: Celena at November 16, 2007 5:10 PM

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I just noticed that it's sponsored by the U.S. Army. Even crazier! Drink some beers...get a boob job...JOIN THE ARMY!

Posted by: Joe at November 16, 2007 7:11 PM

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That is just totally DISGUSTING.

Posted by: Jonie at November 16, 2007 9:37 PM

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is this what it takes to promote a club on the west/downtown?! I guess it CAN be compared to vegas style cos vegas is pretty phony and unoriginal.... but then again that is the attraction huh?
lol just a big joke in my eyes
what can be said, i miss the old days when you went to a club that promoted decent drink specials and good music....

Posted by: loma at November 16, 2007 9:43 PM

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...gross, sad that somebody would do this to themselves, sick that people get off on it as entertainment, and just plain gross.

Posted by: wet towel at November 16, 2007 11:49 PM

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loma said it: I too miss the old days of drink specials and good music.

Free boob job? This Latina's boobs are just fine as is.

And that hard-body female looks like she has hairy armpits.

This club is full-on Vegas Klass.

Posted by: suzanne grazyna at November 17, 2007 11:23 AM

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Wow! What an advertisement. I bet that nightclub was a happening place in Fresno. The sad part is, but why? Why did their business have to sell itself by advertising a free boob job? Is that the best that they can do? And for crying out loud, what happened to our dignity?!

I guess if I attempted to answer my own questions, I could simply say “sex sells.” As raunchy and dirty as their advertisement was…it probably brought a lot of business to the club. I would like to know what they are saying by producing such an advertisement. I mean really. Do they want people to come to the club half-naked in their panties? Does everyone who attends the club have to have a rockin’ hot body and a six pack? Or quite honestly, maybe they want perverted old men there.

Justin brought sexy back and Fresno needs to bring classy back.

Jeanette

Posted by: Jeanette at November 19, 2007 8:25 PM

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wow

Posted by: Gill at June 13, 2008 11:51 AM

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