“Iron Man 3” had a very impressive opening weekend taking in more than $175 million across the United States. That’s a huge number but pales compared to what the latest offering in the comic book genre made around the globe. It’s already pulled in more than a $500 million in foreign ticket sales.
There was a time when American movies would open here and then move overseas. That thinking has changed and now big blockbuster movies will have their openings abroad weeks before moviegoers can see them here. “Star Trek Into Darkness” is just under two weeks away but it will be available to overseas fans before domestic Trekkies. “Star Trek: Into the Darkness” opens in Germany on May 9.
The foreign release of “Iron Man 3” is taking the overseas connections to a new level. When the movie debuts in China, it will feature a special appearance by China’s top actress, Fan Bingbing, and will include bonus footage aimed at the Chinese audience.
“There was a sort of idea for the Chinese version, what it would entail in additional footage that I was asked to look at and approve, and I was busy doing the American version while we were simultaneously obtaining footage for the Chinese version,” says “Iron Man 3” director, Shane Black.
“So I got a sense of what was going on, and I was asked to look at and had a chance later to approve the footage. So now we’ve got these two versions.”
Most directors would be upset that someone else was changing their movie. Not Black. He’s just excited that the new footage will get the movie more attention in China, a country that’s rapidly building movie theaters.
There’s no reason to buy a ticket to go to China to see the other version. The scenes will be included in the DVD when it’s released.